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An announcement made by a listed company about an event within the company which may have an impact on its shareholders or the price of its shares. Companies listed on the JSE are required by the JSE rules to post certain announcements on the Stock Exchange News Service (SENS). These announcements include their interim and final financial accounts in abbreviated form, the purchase or sale of their shares by any of their directors, cautionary announcements about any fundamental transactions such as a takeover, merger or major acquisition and any other event which might impact the share's price. As a private investor, it is well worth your while to follow and read these SENS announcements. You can view the recent SENS announcements in your software.