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The type of business which a company conducts. The JSE divides listed companies into sectors and sub-sectors, but in truth it is difficult to categorise certain companies because they have a variety of businesses. They are often just called holding companies or groups. It is obviously beneficial to compare a company which you are interested in with other companies in the same industry. The Stock Exchange Handbook gives an abbreviated nature of business, but it is better to read the company's latest financial statements to get a really thorough understanding of its business.