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The risk which attaches to the market itself as opposed to the risk that attaches to a specific share (unsystematic risk). This refers to the risk you take when investing in shares that the market itself will fall. It is very important for an investor to first establish if the market is in a bull trend or bear trend before putting their money into the share market. You can easily do this by looking at certain indices such as the S&P500 and applying a moving average to your chart. Once you are certain the market is in a bull trend the systematic risk is much lower. As a general rule, approximately 70% to 80% of a share's moves will be determined by systematic factors and only 20% - 30% to unsystematic factors. This is especially true for large, blue-chip companies.